SELLOURSCHOOL.COM is an educational service aim at increasing school enrolments by helping schools to build community engagement teams focused on digital technologies.
We partner with existing providers of school websites and services to build digital capacity that increases discoverability and improves the quality of a school web presence. This is validated through our marketing tool, the SELLOURSCHOOL.COM rank & score.
We show ways of building school community engagement in the same way. We also provide professional development to school leaders on best practice in developing and using school digital assets and the concept of school business.
We work with schools and school web designers to raise school enrolments and increase school community engagement using digital strategies and tools.
Ahead of the game and an expert practitioner in the use of advanced tools and techniques to put pedagogy first,SELLOURSCHOOL.COM builds a school’s digital asset base and improves a school web presence for the purpose of improving enrolments. This is achieved by using research by world-class experts in raising school enrolments through digital marketing. We ‘go deep’ into school teaching and learning to surface outstanding features using specialised knowledge based on a lifetime of educational experience.
Ahead of the game in research – asking the questions about enrolment and digital change that all schools need answering – provides learning and professional development to school leader.
Many schools that need additional enrolments do not put their best foot forward. Hence a great deal of great ‘content’ is ‘below the surface’ and is not part of the decision process for a parent. As a school leader, you may want a preliminary audit of the school’s web presence in line with best practice (the optimal framework) in order to plan measurable improvements that boost your school’s enrolments and reputation in the year ahead.
As a school principal, you may want a way of easily measuring the educational efficacy of your school website so that it optimally represents the teaching and learning in each classroom for each and every student in your care.
The underlying principle we use in SELLOURSCHOOL.COM is the inbound marketing approach, which is shaped by the dynamics of the way people make their choice in a time of ‘digital disruption’. This applies to the choice of schools as well as anything else.